Inside the Test Batch Club: Where Ice Cream Dreams Are Born
- Cate Kennedy
- 4 days ago
- 2 min read

January–March 2026
If you’ve ever wanted to go behind the scenes at Wright’s Creamery and help shape the future of our flavors… this is your chance. The Test Batch Club is back, and it’s bigger, bolder, and more creative than ever.
For 12 delicious weeks, from January through March, members get early, exclusive access to experimental flavors crafted by our team. These aren’t your typical scoops — they’re riffs, remixes, wild cards, and “we've-never-tried-this-before-but-we-should” moments. And this year, every flavor is inspired by music. 🎶
Think of it like tasting the soundtrack of winter — one pint at a time.
How the Test Batch Club Works
Here’s the sweetest part: membership isn’t just about trying new flavors. It’s about helping decide their future.
Each week, you’ll receive:
A brand-new, small-batch, experimental pint
A survey to rate and review the flavor
A chance to vote on which flavors deserve a permanent spot on our seasonal menu
All pints are pickup only — because we craft these in small batches, with a level of freshness that just can’t be shipped. Your weekly visit becomes part of the fun: a little midwinter ritual that gives you something to look forward to.
Why We Created the Test Batch Club
At Wright's, creativity has always been central to everything we do. The Test Batch Club was created to push boundaries, involve our community in the process, and challenge us to think differently about ice cream.
We wanted something that felt fun, inclusive, and a little wild—something that makes you say, “Wait... I get to help invent flavors?”
And truly — you do.
This Year’s Theme: Music
Every Test Batch season has its own creative pulse, and this year we’re turning the volume up. From nostalgic classics to unexpected genre mashups, our flavor inspirations are drawn directly from melodies, moods, and memories.
Will you try a flavor inspired by a slow jazz night? A pop anthem? A legendary rock ballad? Or maybe even a guilty-pleasure bop? We won’t spoil the surprises — but trust us, your taste buds are in for a treat.
Your Feedback Matters
At the end of each week, members complete a quick, fun survey. Your responses directly inform our team as we improve recipes, decide which flavors move on to seasonal production, and brainstorm what comes next.
You’re not just eating ice cream.You’re shaping the future of it.
Why Join the Club?
Exclusive access — these flavors are only available to members.
Be part of the creative process — your feedback truly counts.
A weekly treat — something joyful to break up the winter months.
A community of ice cream lovers — people just like you who love adventure by the pint.
The Test Batch Club isn’t just a membership. It’s a vibe. A journey. A flavor adventure.
And the only thing missing… is you.

Comments